(Case study) — Illustration · Storybook · Brand art
Illustration
From the PrepMySkills storybook to logos, heroes & characters.
Stories that help kids name their feelings.
An illustrated storybook built for PrepMySkills — characters, covers and spreads designed to make emotional learning warm, playful and easy to follow.
- Role
- Illustrator
- Medium
- Pencil → digital
- Scope
- 12 projects
It starts with a sketch
Every great project begins on paper. Loose pencil studies let ideas, poses and personalities take shape before anything goes digital.
Early character sketches — pencil on paper
Children’s storybook
I designed and illustrated a storybook for PrepMySkills — from character development to covers and full spreads that help children explore their feelings.
Experience
Earn
Travel hero banner
A hero banner for a travel platform — starting with rough sketches, then refined into a vibrant illustration of globe, visa and flight.
Sketch
Final illustration
Destuo identity
Logo and visual identity for an online custom fashion design platform — modern, expressive and easy to recognise.
Payment solution
Spot illustrations for a gift-voucher and payments product: faster time-to-market, sandbox testing, scalable APIs and 100% secure brand options.
Billd hero banner
A hero banner for Billd, a cloud-based restaurant billing and payment platform — bold type wrapped around a receipt-printing terminal.
Abstract illustration
Line-based abstract artwork expressing simple, secure and seamless journeys.
Icons & illustrations
A cohesive set of custom icons for banking, security and regulatory compliance — consistent stroke, colour-coded by topic.
Delivery illustrations
Friendly, energetic scenes for a delivery service: trackable delivery, speed delivery and sign-up.
Trackable delivery
Speed delivery
Sign up now
Reading & AI spots
Monochrome spot illustrations with soft gradient halos for a books and learning platform.
Zippo partner logo
A distinctive mascot logo for an authorised Zippo partner in India — evolved from pencil sketch to monochrome to the final full-colour mark.
Sketch
Monochrome
Colour
Character illustration
Pankaj — a 50-year-old married man, warm and grounded, sitting comfortably between introversion and extroversion.
Pankaj, 50.
- Married, family-first and dependable
- Balances introversion and extroversion
- Traditional kurta with hand-drawn embroidery detail
Surge Send
Illustrations for a file storage and sharing platform, using the paper airplane as a visual metaphor for fast, effortless sending.
